At the recent TURF 2024 Global Sports Summit held in New Delhi, we launched our special report titled “The Future of Sports in India” in partnership with FICCI (Federation of Indian Chambers of Commerce and Industry). The report was released and presented by some notable figures including Mr. Kunal, Joint Secretary- Ministry of Youth Affairs and Sports| Ajay Jadeja, former Indian cricket captain| Actor and Rugby India President, Rahul Bose| Olympian and Table Tennis star Manika Batra| Paralympic medallist Harvinder Singh| Ahetesham Khan, Executive Director- Sports and Media Entertainment Advisory , Nangia NXT along with other key leaders from the sports industry and government.
Our report projects that India’s sports economy has the potential to grow from $27 billion in 2020 to a massive $100 billion by 2027. Further, highlights the need for strong collaboration between the government and private sector to fund & manage sports initiatives effectively. Additionally, it calls for improved facilities, financial support for athletes, and athlete-friendly policies to help India unlock its full potential and establish itself as a global leader in sports.
Our Experts’ take on the report
Suraj Nangia, Managing Partner, Nangia Nxt, said: “Sports in India epitomises the power of sport for inspiring and driving socio-economic change. Our report shows the way ahead-celebrating success, addressing issues, and unlocking opportunities in technology, inclusion, and sustainability. It’s time to come together and shape a world-class sports ecosystem that empowers sportspersons and helps position India as a global leader in sports.”
Ahetesham Khan, Executive Director – Sports and Media Entertainment, Nangia NXT, said: “The future of Indian sports lies in innovation, collaboration, and inclusion. Our report captures the roadmap to achieve it.
Our report also points out the importance of promoting less popular sports alongside mainstream ones. We strongly believe that sports like rugby & table tennis can attract a broader audience and help India excel in more international competitions. It also stresses that partnerships between the government and private organizations will play a huge role in funding and managing these efforts.